BNP Paribas Japan News & Press
May 19, 2016 -

BNP Paribas Cardif awarded for its cancer product communication tool

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Cardif Assurance Vie obtained the certificate of UCDA (Universal Communication Design Association) for its latest cancer product brochure, which was recognised as an “easy to look at, easy to understand, and viral” communication tool.

UCDA is the only independent institution in Japan which evaluates and certifies communication processes and tools based on standards formulated to improve “easiness of understanding.” It focuses on communications about consumers’ lifestyle and property and helps companies to deliver information more efficiently.